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Keeping the ice cream menu fresh!
by bfff.co.uk - 26/04/2011
"The ice-cream market has evolved and matured considerably in the last decade."
No longer is ice-cream for kids and a summer’s day out – the category has seen real innovation with flavours, texture and quality and the hospitality industry has embraced ice-cream as a vital component within the dessert menu as well as recognised the opportunity for premium brands within leisure.
Whilst traditional, enduring flavours such as vanilla and chocolate are staples on any ice-cream menu, there’s increasing scope to diversify an ice-cream repertoire to include more contemporary flavour combinations. This not only keeps the menu fresh and interesting, ensuring universal consumer appeal, but also adds immense value to the caterer.
It’s for this reason, that we’ve recently launched a number of new and exciting products that are guaranteed to reinvigorate and innovate any ice-cream offering. The new Mövenpick Mango & Cream flavour for example, is the ultimate fruity ice-cream, offering a taste of the tropics, all year round. The smooth, velvety Panna ice-cream base is perfectly matched with a refined, mango sorbet for an intense, yet refreshing flavour sensation. The inclusion of juicy, sun ripened mangos, adds depth of flavour, enhancing the overall fruitiness and providing a real taste of the exotic.
Chocolate ice-cream is always a winner, and the new Mövenpick Coconut & Swiss Chocolate flavour takes this favourite to another level! The rich, smooth ice-cream is blended with real Swiss Chocolate for a truly intense flavour, which is complemented by the delicate fragrance of coconut. Nuggets of coconut pieces punctuate the ice cream, adding texture and enhancing the coconut subtle flavours.
Quality, quality, quality!
Customers are increasingly looking for dessert options which are indulgent and affordable, and this is where super premium ice-creams and sorbets, really come into their own. Ice-cream, whether served as a simple scoop, in a cone, or as part of a wider dessert concept, is often viewed as a ‘special treat’, and as such, quality is extremely important – get this right, and the profits are for the taking! The Movenpick range of ice-creams and sorbets are all made from luxurious Swiss Cream and real fruit purées, and our ‘natural policy’ ensures all products are made without artificial additives, flavours or colours.
However, whilst a quality product speaks volumes, it’s also all about offering value – both for operators and their customers, particularly in these uncertain financial times. Serving ice-cream from an established and well recognised brand such as Mövenpick, not only offers consumers all the assurances which comes with a quality brand, but we also deliver for our customers added value in terms of merchandise, serving suggestions and menu ideas.
Mövenpick Ice-Cream is available through leading frozen food wholesalers nationwide. For more information on POS, simply call 01483 205500 or visit www.moevenpick-icecream.com
More Details: http://www.bfff.co.uk/news-and-events/news/keeping-ice-cream-menu-fresh
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