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Findus fills senior UK Frozen marketing role
by John Reynolds - 25/08/2010
"Findus Group, which owns the Findus and Young's food brands, has hired Unilever marketer Tasha Gladman as marketing director of its UK frozen-food business."
Gladman, who will report to Mark Escolme, Findus' UK Frozen managing director, was North America brand director for Ragu, Bertolli Pasta Sauce and Knorr at Unilever.
Her appointment to the newly created role comes as Findus looks to strengthen its presence in the UK and win over consumers yet to be convinced by frozen food.
Gladman joins on 6 September, and will work closely with Findus' group marketing, category and innovation teams.
She started her career in retail at John Lewis, before moving into the food sector with Mars.
More Details: http://www.marketingmagazine.co.uk/news/1022521/Findus-fills-senior-UK-Frozen-marketing-role/
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