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Barr Soft Drinks and Burton’s Foods appoints MTJ for portfolio-wide briefs


by how-do.co.uk - 02/06/2011

Barr Soft Drinks and Burton’s Foods appoints MTJ for portfolio-wide briefs

"Staff at Leyland’s MTJ Associates will be licking their lips at the prospect of getting stuck into their latest account wins."

The agency has landed arguably two of its highest profile clients to date, with the news that the team has secured briefs to work across multiple brands for food and drink manufacturers Burton’s Foods and Barr Soft Drinks.

The tasks will see MTJ representing Burton’s brands such as Jammie Dodgers, Maryland Cookies and Cadbury, while Barr has charged them with focusing on household names such as IRN-BRU, Strathmore and Rockstar.

Trade and consumer PR, as well as ‘digital media support’, fall under the team’s remit.

Agency director Martin Jackson said the new names were “outstanding additions” to the agency’s portfolio.

In other client news, MTJ has also been appointed to handle trade and consumer briefs for Republic Technologies (UK) Limited, manufacturer of the Swan, OCB and Zig-Zag ‘smoking accessory’ brands, and Midlands-based S & A Foods.

www.mtjpr.co.uk

More Details: http://www.how-do.co.uk/north-west-media-news/north-west-marketing-services/barr-soft-drinks-and-burton%92s-foods-appoints-mtj-for-portfolio~wide-briefs-2011060211135/